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Vice President Digital Sales Global (m/f/d)

Vice President Digital Sales Global (m/f/d), 1. image

LAPP

LAPP is a family-owned company headquartered in Stuttgart and a global leader in cable and connection technology. Founded in 1959, we are still fully family-owned today. With around 5,700 employees, we are operating in over 80 countries – globally connected and regionally rooted. Working at LAPP means more: this is where inventive spirit and a hands-on mentality meet cherished values and tradition.

We offer all employees the freedom to develop and pursue new opportunities. Flexibility and personal responsibility are just as important to us as a family-friendly work environment. We value all our colleagues with their talents, ideas and perspectives.

After all, every personal contribution counts when it comes to meeting the needs of our customers from various industries together. Together we keep the industry alive: alive by LAPP – alive by YOU!

Your tasks

  • Development, implementation, and continuous optimization of the digital sales strategy
  • Ensuring continuous revenue growth as well as expanding and fully leveraging the potential of the customer base
  • Digitization of relevant service processes and introduction of modern sales and AI technologies to increase efficiency
  • Identification of new sales channels and integration of new technologies into the sales teams across the three regions
  • Optimization of relevant KPIs and further development of necessary KPIs to enable the sales performance of the sales subsidiaries
  • Further development of the global online channel partner strategy within the context of a multi channel sales strategy
  • Continuous optimization of customer journeys to improve conversion rates
  • Promotion of data driven sales management
  • Expansion of lead management, marketing automation, and CRM activities
  • Introduction of a marketing excellence program for the implementation of digital marketing activities to increase sales efficiency
  • Disciplinary management of assigned department heads and assigned employees

Your profile

  • University degree
  • Several years of leadership experience in digital B2B sales of industrial products
  • Excellent knowledge of e-commerce technologies, performance marketing and data analysis
  • Strategic thinking combined with a “hands-on approach"
  • Agile work methods and leadership of international and cross-functional teams
  • Strong customer focus and entrepreneurial approach
  • Negotiation skills as well as the ability to adapt to change and drive innovation
  • KPI-driven mindset (e. g. Customer Acquisition Costs, Customer Lifetime Value, ROAS, NPS, Sales, ROI, Automation Rate, lead-to-cash)
  • Excellent level of English

Good reasons for LAPP

  • Variety of tasks and responsibilities & plenty of scope for ideas
  • Value-based family business
  • Global player with flat hierarchies
  • Flexible working hours models & home office
  • Work life balance due to the possibility to swap shifts
  • Social benefits and discounts such as job train ticket & private parcel acceptance
  • Personnel development, onboarding & individual support
  • Annual international soccer- & volleyball tournament
  • Public transport connection directly at station „Lapp Kabel“
  • Sports- & health activities and healthy canteen
  • Consulting in social and care services

Contact

Lapp Service GmbH · Oskar-Lapp-Straße 2 · 70565 Stuttgart
 
We are happy to answer any questions you may have in advance!
  • Matthias Dannecker
  • Head of HR Germany
  • +49 711 7838 3024